Figma x Little Troop - Digital Museum
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Figma x Little Troop - Digital Museum *
Figma: Software is Culture explores how software is no longer just a technical tool or utility, as it actively shapes how we think, feel, behave, communicate, and relate to one another. As interfaces have moved from distant, mechanical systems into intimate, embodied experiences (pinching, swiping, tapping, conversing), they have rewired human habits and perceptions. Design decisions in software don’t just affect usability; they define norms, expectations, and even generational worldviews.
As software becomes increasingly intelligent and adaptive, its cultural influence deepens: interfaces no longer stay fixed but evolve in response to human behavior. This makes designers cultural authors as much as technical ones. Their choices help shape not just products, but the future forms of attention, interaction, and meaning in everyday life.
Art Direction, Visual Development, Motion
The project, developed with Figma and NY-based design studio Little Troop, takes the form of a digital museum exploring the history and evolution of interactive media.
Drawing from the project’s editorial framing that the human relationship with software has shifted from something distant and mechanical into something intimate, embodied, and increasingly intelligent, I helped shape the experience’s art direction and visual language. This included developing early mood boards, conceptual directions, sketches, and design explorations that established the tone of the platform: reflective, human-centered, and attentive to how interaction design both mirrors and shapes cultural change.
Working closely with Little Troop, I helped translate these ideas into a cohesive visual system and contributed motion and animation to the final build, bringing key transitions and moments to life. The result is a curated, immersive timeline that functions as both archive and narrative space, tracing how interface design has influenced how we think, feel, and connect, while gesturing toward the forms it may take next.
Design Approach
These animations investigate the "human element" within our daily interfaces by translating physical touch-screen gestures (like pinching, tapping, swiping, etc.) into abstract, glow mapped silhouettes. They explore how software has evolved from rigid code into an extension of human physicality.
Pinch to Zoom
Swipe Motion
Tap To Like
Pinch to Zoom (2007)
Infinite Scroll (2009)
Tap to Like (2009)
Pull to Refersh (2009)
Multiplayer Collaboration (2009)
Autoplay (2012)
Voice Interaction (2011)
Swipe Right/Left(2012)
Biometric Authentication (2013)
Natural Language Prompts (2022)
Visualizations tracing how we have interacted with phones and technology over the last two decades. The animations show the evolution of user experience, from early gestural inputs to modern biometric authentication and conversational interfaces.
Tap to Like (2009)
Infinite Scroll (2009)
Pull to Refresh (2009)
Multiplayer Collaboration (2009)
Voice Interaction (2011)
Pull to Refresh (2009)
Biometric Authentication (2013)
This case study explores early voice interaction following its introduction on the iPhone in 2011. Through a series of animated visual experiments, the project investigates how voice can be represented visually and how its initial functions, such as making calls, playing music, and setting reminders, can be translated into expressive interface language.
Case Study - Voice Interaction
Explorations
Human Imprint concepts for voice Interaction.