In collaboration with NYC-based studioDigital Counsel, Dena created an animated campaign design to launchHyundai Artlab’s 2025 Editorial Fellowship Open Call. Commissioned annually by Hyundai Artlab, this initiative invites emerging illustrators or animators to visually interpret the spirit of the Fellowship. The animation aimed to reflect the program’s emphasis on global connectivity, critical thinking, and the role of writers as bridges between cultural communities.
The final piece served as the visual anchor for the Fellowship launch, blending motion and design to invite thoughtful, forward-looking art writers from around the world to apply.